Link building and Page Rank

When creating links to your sites, it’s generally accepted that you want to be looking for site relevance and the higher the pages Google page rank the more influence it has. However Google must be working on a new plan, and it’s still anyones guess what it’ll involve. Normally Google update sites page ranks approx … Read more

Pippas Web 1st Birthday

Wow it’s now been just over a year since Pippas Web first paying customer. I’m so happy, I couldn’t have had a better start to running my own business. A quick round up. 1) Customers came with ideas and I made them into reality, into real sites that have helped them to generate more business. … Read more

Broken links and Sitemaps

During a quiet Sunday I was working through some background checks on my own website to make sure things were all running smoothly and I came across two useful sites. The first is a Broken link checker, it checks both internal and external links to ensure all your links are to active pages. So Why … Read more

Who is your site for?

When designing your website (whether you are doing it yourself or getting someone else to do it for you), it is important to consider who your site is for and what is it’s purpose. I’m guessing the answer will be your site is to attract customers, but who are your customers, and what do they … Read more

What is Keyword Stuffing?

OK so in previous posts and messages I’ve talked about keywords being a good thing for your page. But if you take this to far you might be penalised for keyword stuffing. So What is Keyword Stuffing? Here’s what Google has to say on keyword Stuffing. Keyword stuffing” refers to the practice of loading a … Read more

What are Keywords?

What Are Keywords?

If you are looking into SEO (search engine optimization) you will have heard the term Keywords. But what are Keywords and how do they help you. You can’t carry out any kinds of SEO (Search engine optimisation) on your site without looking at keywords. But what are keywords? Essentially keywords are the words that people … Read more

Link building using forums and blogs

So you’ve got the site, you’ve picked your keywords, now what do you do? Link building is an important part of SEO, Google and the other search engines see each link to your site as a vote for your site. However not all votes are equal. The figures aren’t exact but to give you the … Read more

SEO – A Personal Observation

18months ago the idea of SEO (Search engine optimisation) was something I didn’t have a clue about. I’d seen it mentioned on some sites but to me it was something that techie geeks did and Google just found sites and put them up randomly. Little did I know. I’ve been designing web sites on and … Read more

The Tax Refund that could COST a lot!

Today I got an email in my junk folder (I always keep an eye as occasionally some good emails do find their way into no-where land) the subject was “Automated Tax Refund”. The email was set up to look like it had come from HM Revenue & Customs (HMRC) including official headers, logos and the … Read more

CSS what is it and do I need it?

Cascading Style Sheets or (CSS) works alongside Hypertext Markup Language (HTML). HTML is the code that tells a browser how to display a web page. Previously in HTML you had to code every row to describe the fonts, backgrounds, positioning etc. CSS allows you to to state how the layout of the site will look, … Read more