You have a new site, it’s listed in Google but it’s not drawing in as much business as you’d hoped. Well this is where Search Engine Optimisation comes into play. When I designed / created your site, I tried to optimise your site as much as possible for your most relevant keywords, so Google and … Read moreWhat Do I Do With My New Website?
Have you been following stories about Cheryl Cole being sacked from the US X factor. Well to be honest I don’t know all the ins and outs but having read some of the articles on themirror.co.uk and there are several reasons being bandied around as to why she was sacked, 1) The Americans couldn’t understand … Read moreHave You Got The X-Factor
As an avid fan if “The Apprentice” and watching the marketing tasks, where they have to work out their target audience. Is the product for the yummy mummy, or the business woman. But this still isn’t personal enough. The top marketing and advertising companies will create a full persona to describe who the are aiming … Read moreWho Are You Writing For?
Last night, I was making some changes to the Cricket Club website ready for the new season, when my husband turned and said what to him was a heartfelt comment, “You are clever, aren’t you” I took it almost as a throw away comment because to me, I don’t feel clever, I think what I … Read moreDon’t Sell Yourself Short – You ARE Clever.
In order to get your site to appear in the main search engines you need to tell them that the site is out there. You could use www.google.com/addurl/?continue=/addurl after all you enter your url / web address enter the “prove you’re real” code, job done. But then all you can do is sit and wait. In my … Read moreHow to Tell Google About Your New Site?
You’ve made that decision that your company wants a web site. So your next task is what to call it. It needs a domain name or url. 1) Use your company name. The simplest idea is to buy a domain name using your company name. This is great if you’re an existing established company. After … Read more3 ways to pick your domain name.
It’s January a New Year, New Year, maybe a New company? So you’ve decided to launch a new company. A company name is likely to be the first thing a potential clients knows about you and what you offer, so picking just the right name is important, here are a few things to consider when … Read more5 Thing To Consider When Naming Your New Business
During a quiet Sunday I was working through some background checks on my own website to make sure things were all running smoothly and I came across two useful sites. The first is a Broken link checker, it checks both internal and external links to ensure all your links are to active pages. So Why … Read moreBroken links and Sitemaps
When designing your website (whether you are doing it yourself or getting someone else to do it for you), it is important to consider who your site is for and what is it’s purpose. I’m guessing the answer will be your site is to attract customers, but who are your customers, and what do they … Read moreWho is your site for?
OK so in previous posts and messages I’ve talked about keywords being a good thing for your page. But if you take this to far you might be penalised for keyword stuffing. So What is Keyword Stuffing? Here’s what Google has to say on keyword Stuffing. Keyword stuffing” refers to the practice of loading a … Read moreWhat is Keyword Stuffing?