Goodbye to the Google’s Local business center hello "Google Places"
Political correctness gone awray seems to be hitting our favourite sites at the moment. Today Google has changed the name of the section formaly known as “Local business Center”, has changed to “Google Places“. The press release claims it is to “better connect Place Pages – the way that businesses are being found today – with the tool that enables business owners to manage their presence on Google”.
So far other than the name change, there don’t appear to much change for UK users.
The new features to accompany this name change are:
There are some additional things being announced with the name change:
Service areas :previously available allowing users to set up areas that they cover, serve or deliver to.
Enhanced listings ($25 per month) renamed “Tags.” Adding to its initial markets, Houston and San Jose (CA), Google is adding Chicago, San Diego, Seattle, Boulder and San Francisco.
Business photos: free interior photography of the business.
Customized QR codes that are unique to an individual business and “can be placed on business cards or other marketing materials, and customers can scan them with certain smartphones to be taken directly to the mobile version of the Place Page for that business.”
and later in phase 2
All these available to US markets only at the current time.
Of course this is hot on the tails of Facebooks changing their “Fan pages” yesterday, previously you could become a fan of companies with their own “fanpages” however Facebook in their infinite wisdom decided that rather than become “A Fan” people would rather “like” the site.
“Like” sounds a bit lame to me. Although what could it be replaced with, Twitter has “follower”. So what would you call someone who signs up to your companies page? Stalkers, groupies, readers ???? Suggestions via comments box please.